Branding

House of Vans to Open New

Japanese Breakfast to Open New House of Vans Location in Mexico City

By
Taylor Mims
Nov 17, 2021 6:14 pm

Universal Music Partners With ABG to Buy, Boost Artist Brands

By
Chris Eggertsen
Nov 16, 2021 2:46 pm

Matt Young

Matt Young Named President of UMG’s Bravado Merch Company

By
Chris Eggertsen
Nov 15, 2021 7:07 pm

Mariah Carey

Mariah Carey Teams Up With McDonald’s For a Menu of Free Goodies Leading Up to Christmas

By
Starr Bowenbank
Nov 10, 2021 1:56 pm

Justin Bieber

Justin Bieber Brings It All Back Home With Tim Hortons Delicious Donut Hole Collab

By
Gil Kaufman
Nov 10, 2021 9:37 am

Taylor Swift

Is Starbucks Teasing a ‘Red (Taylor’s Version)’ Tie-In?

By
Gil Kaufman
Nov 9, 2021 12:17 pm

Selena Gomez

Product Recommendations

Selena Gomez Merch on Amazon You Need to Check Out

By
Rania Aniftos
Nov 2, 2021 12:49 pm

Billboard and VersusGame Launch User-Generated Pop Culture Games

By
Thania Garcia
Oct 28, 2021 9:01 am

Mercedes-Benz Gears Up to Offer Dolby Atmos in Select Car Models

By
Carolyn Giardina
Oct 28, 2021 8:49 am

Fitness Companies Use Music to Battle

Bike With Beyonce, Box With Drake: Fitness Companies Use Music to Battle For Customers

By
Tatiana Cirisano
Oct 26, 2021 12:06 pm

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