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YoungBoy Never Broke Again Signs With Motown

The prolific rapper has already been working with the label for his Never Broke Again collective since 2021.

YoungBoy Never Broke Again is headed to Motown, sources familiar with the situation tell Billboard.

Headed from Warner Music Group’s Atlantic Records — where he released four official studio albums and many more mixtapes — YoungBoy will begin releasing music on the Universal Music Group-owned Motown in 2023.

Youngboy — who’s managed by Fee Banks and Alex Junnier — has already been working with Motown since last year, when he signed a global joint venture deal with the label and his Never Broke Again collective. Together, they have released two compilations — Never Broke Again: The Compilation Volume 1 (2021) and Green Flag Activity (2022) — and Oct. 28 will release their third, Nightmare on 38th Street, led by the single “Searching” featuring Ten last Friday.

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The Baton Rouge, Louisiana, native Youngboy broke out in 2015 and signed to Atlantic two years later, going on to become one of music’s top acts. Since, he’s charted 24 albums on the Billboard 200 — 11 that were top 10, four of those No. 1. He’s been incredibly prolific, as those 24 charting titles have all hit the chart in just over five years (since Aug. 2017).

This year alone, Youngboy has debuted six projects on the chart — five solo endeavors and one collaborative set with DaBaby (Better Than You). He’s charted four top 10 albums on the Billboard 200 in 2022 — more top 10s than any other act this year — and has released four albums in about the past two months: The Last Slimeto, Realer 2, 3800 Degrees and Ma I Got a Family.

Youngboy’s catalog of albums, in total, have earned 16.75 million equivalent album units, according to Luminate. His catalog of songs have tallied 29.04 billion on-demand official streams in the U.S.