Virgin Fest, the two-day celebration of people and planet from veteran festival producer Jason Felts and the Virgin Group’s Sir Richard Branson, announced the lineup today for the June 6-7 multistage festival at Banc of California Stadium + Exposition Park in Los Angeles.
Fast-rising phenomenon Lizzo will headline this first-year event, making Virgin Fest her inaugural headliner appearance during a busy summer for the “Juice” singer who just took home three Grammy awards. Joining her on the bill is multi-hyphenate hip hop superstar ASAP Rocky as well as Anderson .Paak and the Free Nationals and Jamaican-American electronica dance music trio Major Lazer.
This year’s lineup is 60 percent female explained Felts, who said the inaugural festival was designed to have a “borderless, international” lineup, noting “my goal behind Virgin Fast was very simple — all are welcome here. Festivals traditionally have always been a place where you can be yourself, but we’re taking it to a whole nother level.”
That includes a lineup that is 60 percent female including Ellie Goulding, Columbian superstar Kali Uchis, English R&B singer-songwriter Jorja Smith, on- the-rise alternative pop singer Banks, Youtube sensation and “Pretty Girl” singer Clairo, Grammy- nominated Tank and the Bangas and Korean-American indie pop artist Japanese Breakfast.
Tickets and packages are now on sale – pricing begins at $229 for a fan ticket — Felts is forgoing the term ‘general admission’ because “at Virgin Fest, no one is general,” he explained. The festival with also feature BEYOND’s innovation hub and a secret theatre called DTOUR, as well as access to complimentary WiFi, select indoor lounges and climate controlled bathrooms.
With sustainability as a core pillar of the festival, Virgin Fest takes place at the LEED-certified Banc of California Stadium and is dedicated to an eco-conscious mission with a ban on all single-use plastics on-site across the two days, in addition to a robust renewable energy and solar program. To further eliminate waste and give back to the community, all surplus food will be donated to local LA homeless shelters. Festival organizers are also partnering with LA Metro to offer two free roundtrip to the event.
“By combining Virgin’s signature hospitality and ingenuity with a strong sense of purpose, our team built the festival of tomorrow, today.,” explained Branson in a statement to Billboard. “We are proud to bring Virgin Fest to LA and to be on track to become one of the United States’ greenest festivals.”
Learn more at virginfest.com.