Vampire Weekend is aiming for its third No. 1 album on the Billboard 200 chart, as industry forecasters predict the band’s latest release, Father of the Bride, should open atop the tally next week. Prognosticators suggest the set, which was released on May 3 via Spring Snow/Columbia Records, may launch with over 125,000 equivalent album units earned in the week ending May 9.
The Billboard 200 chart ranks the most popular albums of the week based on multi-metric consumption, which includes traditional album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). The top 10 of the May 18-dated Billboard 200 chart (where Vampire Weekend may debut at No. 1) is scheduled to be revealed on Billboard’s websites on Sunday, May 12.
Vampire Weekend previously led the Billboard 200 with the act’s last two studio releases, Modern Vampires of the City (in 2013) and Contra (2010). Father of the Bride is the group’s first release through Columbia Records, after issuing three studio albums and a live set through XL Recordings.
If Father of the Bride opens at No. 1, it will mark the third leader for Columbia in 2019, following Hozier’s Wasteland, Baby! (Rubyworks/Columbia) and Jack White’s Boarding House Reach (Third Man/Columbia).
If Father of the Bride starts as expected, with more than 125,000 units, it would secure the largest week for a rock album in 2019, and the biggest since Mumford & Sons’ Delta debuted at No. 1 with 230,000 units on the list dated Dec. 1, 2018. Father of the Bride’s opening week will be buoyed by sales generated from a concert ticket/album sale redemption offer for the act’s upcoming tour, which launches in June.
Other albums aiming for significant debuts on next week’s Billboard 200 chart include PnB Rock’s TrapStar Turnt PopStar (likely a top 10 arrival with around 35,000 units), Judah & The Lion’s Pep Talks, Bad Religion’s Age of Unreason, Karol G’s Ocean and the Now 70 compilation.