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UMG Adds Southeast Asia HQ in Singapore With Calvin Wong as CEO

Universal Music Group has announced a broad expansion across Southeast Asia, with a new regional headquarters in Singapore to be led by music industry veteran Calvin Wong.

Universal Music Group has announced a broad expansion across Southeast Asia, with a new regional headquarters in Singapore to be led by music industry veteran Calvin Wong, the company announced on Wednesday. In his new role as CEO, Southeast Asia & SVP, Asia, Wong will lead UMG’s efforts across Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam and Indochina.

Wong arrives to his newly minted job in Singapore from Warner Music Group, where he was most recently president, Southeast Asia, Hong Kong & Korea and EVP, Marketing. Prior to joining WMG in 1998, Wong held numerous regional positions at EMI. At UMG, he’ll report to to Adam Granite, UMG’s executive vp, market development.

Additionally, the label has assembled a new executive leadership team to join Wong in Singapore:

– Elvin Eng, CFO, Southeast Asia & Korea
– Gus Henderson, head of new business and brands, Southeast Asia and Korea
– Sarah Ismail, marketing director, Southeast Asia
– Daniel Haugen, vp, business development and digital
– Aerae Eun, HR director, Southeast Asia & Korea

“[Wong] brings with him unparalleled experience as an executive, marketer and business entrepreneur within the Asian music industry and will help provide strong leadership and support across each local domestic territory,” said Granite. “These new additions to our senior management team show our ambition to attract new domestic talent, expand the boundaries of commercial success for our recording artists, labels and other businesses within the region and to amplify opportunities for local and international artists to reach new fans around the world.”

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UMG called the expansion part of its initiative on growing the entire music ecosystem across SE Asia and said the bulked-up A&R, commercial and marketing teams will provide regional artists with greater reach across the globe, given the label group’s vast network.

Earlier this year, UMG announced a series of executive appointments within Greater China and elsewhere in Asia.

“Over the past few years, Southeast Asia has undergone a period of huge digital transformation which has not only fueled market development but also helped create new commercial partners and creative opportunities for artists from throughout the region,” commented Wong. “I am excited to help reinforce UMG’s position as the market leader in talent and business development, digital innovation, partnerships and artist focused services. At a time where we are now seeing songs from around the world becoming global hits, the opportunity has never been better for Southeast Asian artists to reach new audiences around the world.”