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TroyBoi Teams With Monster Energy For 2020 Up & Up College Tour: Exclusive

Students will compete in a ticket presale competition this January, and the seven schools who show the most interest win a concert with the "V!bez" producer.

Who wants TroyBoi to come to their university? The London trap king is famous for his inventive hybrid style and collaborations with Skrillex, Diplo and others. Now, he’s joined Monster Energy as the headliner for its Up & Up college concert series, and the student body that works hardest gets the V!bez.

The competitive tour asks student ambassadors at schools around the country to rally their peers in a 48-hour ticket presale. The seven alma maters with the most tickets pledged will get a big show with TroyBoi in their city. Students are only charged for the ticket price if their school wins, so there’s no loss to your wallet if your fellow music fans don’t come through. 

Since 2016, the Monster Up & Up Tour has brought top-tier DJ talent to winning universities across the nation. Slushii, Alan Walker, Gryffin and others have all participated, but this will be TroyBoi’s second engagement with the company. He hit the road on a Monster Energy Outbreak Tour in October, following in the footsteps of previous Outbreak artists Kendrick Lamar, Iggy Azalea, Post Malone and others.


If you’d like to get involved, visit Up & Up Fest online. Competing colleges will be announced Jan. 30, and the 48-hour pre-sale will begin Feb. 11.

The concerts with TroyBoi will follow in April and May. Visit the Fest online to learn more.

TroyBoi Headlining Monster Energy's 2020 Up