The title of Swedish House Mafia’s recently released debut album, Paradise Again, will ring true on Aug. 20 as the EDM supergroup launches its first U.S. residency at XS Nightclub at the Wynn Las Vegas. Indeed, the casino-resort — along with most of the Las Vegas Strip — is technically located in Paradise, Nevada.
In addition to the August date, the group — comprised of Axwell, Steve Angello and Sebastian Ingrosso — will perform at XS on Sept. 3 over Labor Day weekend following their show at T-Mobile Arena on Sept. 2. The exclusive two-year run at the Wynn will include additional dates at XS and Encore Beach Club in 2023.
“We love going from arenas to clubs, from huge epic raves to intimate club shows and then back into the arena,” Angello told Billboard in a statement. “That balance is really important to us and our fans. We’re happy to bring this balance to Vegas with Wynn.”
The Swedes last played Las Vegas on Halloween 2010, with their Masquerade Motel show at The Joint located inside Hard Rock Hotel & Casino (now The Theater at Virgin Hotels Las Vegas). Earlier that year, they also performed at the MGM Grand pool party Wet Republic.
Swedish House Mafia famously disbanded in 2013 without releasing an album and have since become the unicorns of the EDM industry. In 2018, the trio came together for a reunion show at Ultra Music Festival, with sources later telling Billboard they earned $1 million for the effort. Both Angello and Ingrosso had separate residencies at the Wynn in 2019.
Paradise Again debuted in April 2022 and secured a No. 1 spot on Billboard’s Top Dance/Electronic Album Chart.
“It has always been a conversation to get all three of the Swedes here and have this big show in a nightclub setting,” says Ryan Jones, assistant vice president of Wynn Nightlife.
The idea surfaced again in April after Jones saw the group at Coachella, where they performed alongside co-headliner The Weeknd (who’s coincidentally slated to headline Las Vegas’ Allegiant Stadium on Aug. 20, the first date of SHM’s residency).
“It’s something we really started to pursue — and we made it happen,” Jones adds. “When I saw that show, it was phenomenal. And doing what they did with The Weeknd was really special and solidified they are partners we want to work with. Right now they’re on a stadium and arena tour and we wanted to put them in our venues — in a more intimate setting.”
The group’s insatiable fan base didn’t hurt the cause. “Their following is insane,” Jones says. “This band went away for a long time. And then for them to come together again, the fans are still just as [hungry].”
It all came together relatively easily and quickly, according to Jones. “The excitement from their side was just as energetic as it was from our side. Once we started talking and got the deal points worked out, it became a matter of when. It wasn’t one of those painstaking things. It was a true partnership and there was just genuine excitement to get the shows on the books.”
Modifications will be made to the clubs to accommodate SHM’s production, with enhanced audio-visual elements including a customized stage design, curated LED displays, pyrotechnics and cryogenics and more.
“We’re going to do something special for Swedish House Mafia, and their first show will be its debut,” Jones says of the production.
Since it opened in 2008 and later took the title of the highest-grossing nightclub in the world in 2013, XS has led the EDM nightclub-residency scene. Everyone from the late Avicii to The Chainsmokers to Marshmello have called Wynn Nightlife stages their own. David Guetta and Diplo have been Wynn residents for a decade. In 2019, Drake electrified the casino-resort with a series of 10 shows. In 2021, Justin Bieber staged live performances at XS and Wynn’s Encore Theater and Delilah supper club.
“[Our EDM artists] have grown with us and it’s fun to celebrate their successes in the music industry and not just with us in the club business,” Jones says. “We don’t put ourselves in a box as an EDM club. We look around to see what’s the next big thing.”
In 2021, the competitive landscape in Las Vegas’ nightlife industry grew more heated. Tao Group acquired Hakkasan Group in April 2021 and now dominates the Strip with the most venues, while Zouk Nightclub and Ayu Dayclub opened at Resorts World in June 2021 with Tiesto as a headliner.
But at the 5,000-capacity XS and the 3,500-capacity Encore Beach Club, nearly every day — and night — is a sellout.
“We just hit the one-year mark in June of reopening at full capacity post-COVID shutdown. We shot out like a rocket — it was busy from day one,” Jones says. “We had a banner year in the seven months we were open in 2021, and it hasn’t slowed down. It’s a good time to be in the nightclub business.”