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Super Bowl 2022 Halftime Headliners Led by Dr. Dre Score Big Sales Gains

Songs performed by Dr. Dre, Snoop Dogg, Mary J. Blige, Eminem, 50 Cent and Kendrick Lamar surged in sales after the Super Bowl, according to initial reports to MRC Data.

The collected songs performed at the 2022 Super Bowl Halftime Show (Feb. 13) surged in sales in the wake of the big game, according to initial reports to MRC Data.

The halftime show was headlined by Dr. Dre, Snoop Dogg, Mary J. Blige, Eminem and Kendrick Lamar, and featured special guests 50 Cent and Anderson .Paak.

The songs heard during the halftime performance sold a combined 62,000 downloads in the U.S. on Feb. 13 and 14 – up 775% compared to the 7,000 they sold during the two days prior (Feb. 11-12).

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On the day of the big game, the halftime-performed songs sold nearly 28,000 downloads — up from 4,000 on Feb. 12. The songs continued to gain on Monday, Feb. 14, with almost 35,000 sold.

The sales totals include, along with songs performed in a fuller rendition, songs heard only in snippets during the halftime show including 2Pac’s “I Ain’t Mad at Cha,” which Dr. Dre played briefly on piano; Kendrick Lamar’s “M.A.A.D City” and Dr. Dre’s “Forgot About Dre,” featuring Eminem.

The top-selling song from halftime on Feb. 13-14 was Dr. Dre’s “The Next Episode,” featuring Snoop Dogg, which opened the show. It sold 12,000 downloads on those two days – up 994% compared to the 1,000 it sold on Feb. 11-12.

In order of sales on Feb. 13-14, here are the rest of the five best-selling halftime songs: Eminem’s “Lose Yourself” (11,000; up 1,293% from less than 1,000), Dr. Dre’s “Still D.R.E.,” featuring Snoop Dogg (10,000; up 1,053% from less than 1,000), Mary J. Blige’s “Family Affair” (9,000; up 239% from 3,000) and 2Pac’s “California Love,” featuring Dr. Dre and Roger Troutman (6,000; up 913% from less than 1,000); during halftime, the track was performed by Dr. Dre and Snoop Dogg.

As for the rest of the halftime songs, in order of sales on Feb. 13-14, they are: 50 Cent’s “In Da Club” (4,000; up 2,106% from a negligible sum), Dr. Dre’s “Forgot About Dre,” featuring Eminem (4,000; up 622% from less than 1,000), Mary J. Blige’s “No More Drama” (nearly 3,000; up 1,651% from a negligible sum), Kendrick Lamar’s “Alright” (1,000; up 4,330% from a negligible sum), 2Pac’s “I Ain’t Mad at Cha” (nearly 1,000; up 2,030% from a negligible sum) and Lamar’s “M.A.A.D City,” featuring MC Eiht (nearly 1,000; up 1,157% from a negligible sum).

News of any significant streaming gains for the halftime songs will be reported in the coming days.