Streaming services are proliferating at an alarming rate, as the industry has come to recognize that access — storing no files locally, but having millions available — will overtake ownership as the way that most fans will listen to and interact with their favorite music. With so many entrants competing for dominance, Billboard decided to take an overview at each of the most popular.
Note: Ranking based on number of paid subscribers (if available), global footprint, strongest markets and relative popularity. Google Trends provided data into popularity and market penetration.
This article first appeared in the Sept. 27th issue of Billboard.