Spotify will be combining its artist marketing and artist & label services teams to create an artist & label marketing department led by Dave Rocco, formerly the global head of artist marketing. He will continue to report to Troy Carter, global head of creator services.
By combining the teams, Spotify intends to streamline their functions and establish a single point of contact for its artist and label partners. The newly formed department will act as a representative of creators' and the music industry's interests within Spotify and oversee artist marketing and promotional initiatives on and off the platform.
With the change, Rob Harvey, previously global head of artist & label services, will transition out of Spotify.