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Spanish Pop Stars & Soccer Astros Join For ‘First Benefit Festival With Global Impact’ of Coronavirus Crisis

Twenty artists including Alejandro Sanz and David Bisbal will join players from Spain’s premier football league for internationally broadcast "macroconcert."

Players from premier Spanish soccer league La Liga and pop stars including David Bisbal, Sebastian Yatra, Aitana and Alejandro Sanz will come together virtually-each from their own homes-for “the first benefit festival with global impact” of the current coronavirus crisis.

The “charity macroconcert” will take place on Saturday (March 28) at 6 p.m. (CET), according to an announcement from LaLiga, whose competing clubs include FC Barcelona and Real Madrid. The telethon will be broadcast on LaLiga channels and online at LaLigaSportsTV. Globally, LaLiga “will offer its signal to all international broadcasters.”


The purpose of the LaLigaSantander Fest, presented by LaLiga, name sponsor Banco Santander and other league supporters, and Universal Music, is to raise funds to support hospitals and health workers with necessary supplies in Spain, where over 40,000 people have been diagnosed with the virus, and nearly 3,000 have died. The supplies will be acquired and distributed according to government priorities, the league specified. Hospitals are nearing collapse in Madrid and other cities in Spain, where the country’s population has been under mandatory confinement due to the COVID-19 pandemic since March 13.

“From LaLiga we want to give support to people who will be dealing with the third weekend of quarantine and at the same time raise funds to acquire medical supplies,” Óscar Mayo, the league’s director of business international development, said in the statement.

The full line up of artist sand players who will be virtually participating in the event will be announced in the coming days on LaLiga’s social media channels.