Sony/ATV Promotes Greg Prata and Luis Pinilla to Top Financial Roles
Sony/ATV Music Publishing has promoted Greg Prata and Luis Pinilla at the company's headquarters in New York.

Sony/ATV Music Publishing announced on Tuesday it has promoted Greg Prata and Luis Pinilla within the company’s headquarters in New York.
Prata, who joined Sony/ATV in 2011 as senior vp, financial planning and analysis, has been elevated to executive vp, finance and corporate strategy. In his new role, Prata will oversee financial matters in North America as well as financial planning and analysis on a global scope. He’ll report to global CFO Tom Kelly.
Reporting to Prata, Pinilla has been upped to vp, financial planning and analysis. He joined Sony/ATV in 2012 and most recently served as Senior Director, Financial Planning & Analysis. In his new role, he’ll lead the team responsible for prepping the company’s financial projections, as well as presenting key corporate materials to Sony Corp and providing strategic financial analysis to support the Sony/ATV business.
“Greg and Luis are an integral part of our highly-talented corporate team and their promotions reflect the significant contributions they have both made to Sony/ATV,” said Kelly. “In these new roles, they will be perfectly positioned to help drive growth for the company on behalf of our songwriters.”