Sony is renewing its nonprofit Create Action grant program for a second year as part of the company’s $100 million global social justice fund first established in June 2020. Since Thursday, the program has been open for applications from all qualifying organizations in the U.S. and Canada, excluding Quebec.
Create Action is a $1 million grant program established to support people in underserved communities by funding and supporting local, community-based nonprofit organizations. In its first year, the initiative funded a total of 10 organizations in the areas of literacy, financial education, STEM education and career development and creative fields.
Sony will select another 10 organizations to receive Create Action grants this year, with one new grant being announced every month between June 2022 and March 2023. Winners will receive a $50,000 cash grant, $50,000 in Sony Electronics products and a custom short film promoting the organization’s efforts, produced with Sony-affiliated creators.
To qualify for Create Action, nonprofits must hold 501(c)(3) status within the 50 U.S. States and D.C. (excluding territories) or be a Canadian-registered charity. They cannot have received more than $500,00 in annual donations per year for 2020 and 2021 and must have a plan to address or contribute to STEAM Education (Science, Technology, Engineering, the Arts and Mathematics), academic enrichment, workforce development and/or community and civic engagement.
Nonprofits funded in the first year included Totem Star, a Seattle-based nonprofit that helps young music artists build communication and critical thinking skills. In a statement, Totem Star co-founder and executive director Daniel Pak said Sony’s support helped the organization “pair youth with impactful mentors.” Sony also provided gear for the organization’s recording studio inside Seattle’s King Street Station.
The other nonprofits to receive grants in the first year include Heart and Soul Design Center in Los Angeles; Josephine Herrick Project in New York City; New Era Creative Space in Peekskill, New York; Pockets Change in Brooklyn; Reading Quest in Santa Fe, New Mexico; The Alliance98 in Chicago; The Firehouse Dream in Maywood, Illinois; and Youth Beat in Oakland, California.
All Sony companies can take part in the $100 million social justice fund, which was set up in the wake of worldwide Black Lives Matter protests following the murder of George Floyd by Minneapolis police officers. In November, it was announced that the fund had connected with/funded nearly 400 community partners across the globe since launch.
Applications are open now through March 31, 2023, at 11:59 p.m. PT. Following submission, applications will be considered throughout the entire grant program participation period.