The ballad bows at No. 35, aided by 3.2 million audience impressions gained during its first week at radio, according to Nielsen Music (week ending Jan. 18). WKAQ, San Juan, in the singer’s native Puerto Rico, championed the song with 58 spins during the tracking week. Entering at No. 19 on Latin Pop Airplay, Martin extends his lead for most top 20s on the chart to 40 (followed by Enrique Iglesias with 36).
It’s the 42nd hit to earn its notch on Hot Latin Songs for Martin, and follows the set’s lead single, “Adios,” which dips 38-37 in its 17th week. Furthermore, “Disparo” opens at No. 7 on Latin Pop Digital Songs (1,000 downloads), trailing “Adios” at No. 4 (2,000).
The entrance marks the first ballad on the chart for Martin since 2013 when he joined former Menudo bandmate and longtime collaborator Draco Rosa as a featured act on “Mas y Mas.” The single, from Rosa’s Vida set, reached No. 27 on Hot Latin Songs.
“Disparo” was produced by Julio Reyes (Jennifer Lopez, Alejandro Sanz) and written by Martin along with Pedro Capo, Yoel Henriquez and Rafael Esparza Ruiz. A video clip for the song is expected to premiere in the following weeks.
Romeo Santos Breaks His Own Record on Hot Latin Songs: Bachata’s reigning star, Romeo Santos, debuts two Formula, Vol. 2 album cuts on Hot Latin Songs, growing his number of simultaneous tracks on the list to eight — breaking his own record. No other act has earned more than five concurrent songs on the list. It’s a four-way tie for those who have: Jenni Rivera, Pitbull, Wisin & Yandel, and Daddy Yankee all claimed that feat.
Santos’ “Amigo” and “Inocente” debut (at No. 49 and 48, respectively), while “7 Dias” re-enters at No. 42. Meanwhile “Hilito” leaps 49-37 in its fifth week, and recently announced single “Yo Tambien,” featuring Marc Anthony, comes back at No. 11. The remaining three tracks continue their runs in the top 10: “Propuesta Indecente” (No. 3), “Eeres Mia” (No. 4), and “Odio” featuring Drake (No. 7) have all remained in the top 10 together since June 2014.
All eight tracks saw gains, mostly with streaming, specifically on Spotify and YouTube. The largest streaming increase goes to “Inocente,” which rises 77 percent to 295,000 weekly U.S. streams. “Propuesta” logs the most clicks, rising four percent to 1.5 million.
A music video for “Yo Tambien” is set to premiere Jan. 23. A trailer for the clip has helped boost the song’s domestic streams to 358,000 (up 44 percent) for the week.
La Arrolladora Darts Up Hot Latin Songs: Elsewhere on the charts, iconic regional Mexican group La Arrolladora Banda el Limon de Rene Camacho takes the week’s Airplay Gainer honor on Hot Latin Songs as “Lo Hiciste Otra Vez” leaps 33-18 in its seventh week. The climb earns the band its 14th top 20, and its highest showing since “Mi Segunda Vida” peaked at No. 13 in May, 2014. “Lo Hiciste” likely reaches a new peak on Regional Mexican Airplay, bounding 17-7 and capturing an 18th top 10.