British startup Dice has been selected as Apple Music’s newest tastemaker. “We have big news,” the mobile ticketing company wrote on its blog. “As of today we are a curator on Apple Music. And the rumours are true, DICE’s very own Pat Mills and Josie Robs are hosting legendary playlists that you’ll tell your grandkids about (or maybe not).”
Dice is an app that sells paperless concert and festival tickets, but without booking fees and other hidden charges. It is the first live brand to become a playlist curator for the streaming music service.
According to Dice’s head of music, Russ Tannen, Mills will be curating workout playlists while Robs will churn out “party-ready, powerful, pivotal” pop selections. Dice is also launching three flagship playlists: Live At, bringing “together the best live recordings from renowned venues across the globe”; Set List, “letting fans relive the euphoria of last night’s gig; and Lineup, delving “deep into the acts and artists who’ve performed at the UK’s best festivals past, present and future.”
“We’ve basically bottled up music obsession in a series of playlists that will hopefully make the world a better place,” said Tannen.
Apple Music subscribers can find playlists by Dice and other curators (including Pitchfork and Vice) by clicking on New and then Curator Playlists in the menu.
— JO-SLAY (@JOSIEROBS) January 29, 2016