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Missy Elliott’s Song Sales Surge by 282 Percent in Week After Super Bowl

Following a week's worth of impact from Katy Perry and Missy Elliott's performance at the Super Bowl halftime show, Elliott's song sales jump by 282 percent.

Missy Elliott‘s sales surge following her guest turn during Katy Perry‘s Feb. 1 Super Bowl halftime show continues, as she rushes both the Billboard 200 and Digital Songs charts following a week’s worth of impact after the big game. On the former chart, three of her albums return to the list (at Nos. 38, 40 and 66) while on the latter, she debuts at Nos. 9, 14 and 18 with the three tunes she sang during the halftime blowout with Perry — and all three register their biggest digital sales weeks ever.

Collectively, Elliott sold 272,000 song downloads in the week ending Feb. 8 (up 282 percent compared to the 71,000 sold in the week previous). Her biggest seller of the latest week was “Work It” (one of the tunes she rapped at the Super Bowl), which debuts at No. 9 on Digital Songs with 83,000 downloads sold (up 300 percent). Her other two Super Bowl-performed tracks are her second and third-biggest sellers for the frame: “Get Ur Freak On” (No. 14 on Digital Songs with 78,000; up 316 percent) and “Lose Control,” featuring Ciara and Fatman Scoop (No. 18 with 59,000; up 257 percent).

Elliott’s albums also gained big time, as her catalog of releases rose by 265 percent to 8,000 copies sold for the week. (She sold 2,000 albums a week earlier.)

As for the halftime headliner Perry, she sold a total of 29,000 albums in the week after the Super Bowl (up 38 percent versus the 21,000 shifted in the week ending Feb. 1). Her biggest seller of the week was Prism, which zips 35-22 on Top Album Sales (13,000; up 52 percent). Perry’s digital song catalog tallied 182,000 sold in the latest week — up 83 percent compared to the week before (100,000).

Not to be forgotten: Lenny Kravitz (who joined Perry for “I Kissed a Girl” during the halftime show) saw a 21 percent gain in album sales (3,000 — up from 2,000) and a 19 percent lift in song downloads (10,000 — up from 9,000).