Mac DeMarco is never accused of being in a rush.
Almost-two years after unveiling Mac’s Record Label, Mac is back with his first artist signing, Tex Crick.
Australia-raised, New York-based Crick will release Live In…New York City on March 26, the first album via Mac’s Record Label besides DeMarco’s own work.
The first taste from it is comfy/cosy single “Sometimes I Forget,” the music video for which was filmed by director Monika Mogi on Muira Beach, a couple hours south of Tokyo.
“I’ve always loved the music he’s sent me and released over those years, and now I’m able to lend a hand in sharing his newest joint,” says Mac of Crick, a multi-instrumentalist who has collaborated with Iggy Pop, Weyes Blood, Kirin J. Callinan and Connan Mockasin. “I helped mix this record, and have heard it probably one thousand times at this point, and still love it.”
Mac’s Record Label was announced in early 2019, a partnership with independent distributor Caroline.
With his 2012 solo debut, the Rock and Roll Night Club EP, DeMarco busted into the spotlight, equal parts DIY wizz, psychedelic rock guv’nor and slacker rocker.
Three more full-length studio albums followed on Captured Tracks, the Brooklyn-based independent label, all reaching the top 30 of the Billboard 200, and two hitting No. 1 on the Independent Albums chart.
The Canadian indie artist’s fourth album, Here Comes the Cowboy, arrived in 2019 on the-then newly-formed Mac’s Record Label.
Watch Tex Crick’s “Sometimes I Forget” below.