Josh Turner banks his third No. 1 on Billboard‘s Top Country Albums chart (dated April 1) and third title to debut at the summit as his sixth studio album, Deep South, arrives at No. 1 with 21,000 equivalent album units earned (18,000 in pure sales) in the week ending March 16, according to Nielsen Music. On the all-genre Billboard 200, the LP starts at No. 18.
The 11-song set, which includes five tracks penned by Turner (four solely by himself), was produced by Frank Rogers, Kenny Greenberg and Ted Greene.
Prior to Deep South, Turner most recently led Top Country Albums with Punching Bag, which entered atop the chart dated June 30, 2012 (with 45,000 sold). He first reigned with sophomore album Your Man, which debuted at No. 1 on the Feb. 11, 2006-dated ranking (102,000 sold).
Turner’s debut LP, Long Black Train, entered Top Country Albums at No. 19 on the Nov. 1, 2003, chart and rolled to a No. 3 peak on April 10, 2004. His other charted releases are Everything Is Fine, which opened and peaked at No. 3 on the Top Country Albums survey dated Nov. 17, 2007 (84,000); Haywire, which bowed and peaked at No. 2 (Feb. 27, 2010; 85,000); Icon: Josh Turner (No. 20, April 9, 2011; 5,000); and Live Across America, a Cracker Barrel exclusive, which entered the Sept. 15, 2012, chart at No. 9 (8,000 sold) and reached No. 7 (Oct. 27, 2012).
“I got asked a lot while doing press for this album [Deep South] if releasing a new project gets old,” Turner tells Billboard. “For me, I still feel the same excitement as I experienced when releasing Long Black Train. This project took longer than I imagined, but looking back, it unfolded like it was supposed to and I am really proud of this album.”
Meanwhile, the set’s second and current single, “Hometown Girl” (produced solely by Greenberg) romps into the top 10 on Billboard‘s Hot Country Songs and Country Airplay charts, becoming Turner’s seventh top 10 on both tallies.
On Hot Country Songs (which combines airplay, sales and streaming data), “Girl” sprints 15-10. Written by Marc Beeson and Daniel Tashian, the single lifts 12-10 on Country Airplay, up by 14 percent to 25.6 million audience impressions.
‘ROAD’ TRIPS: Lauren Alaina notches her first Hot Country Songs top 10 (in her sixth visit to the chart), as “Road Less Traveled” rumbles 12-9. The gain is sparked partly by its 5 percent boost to 34.8 million in audience, as it pushes 5-4 on Country Airplay. The song, which Alaina wrote with Meghan Trainor and Jessie Frasure, is the title track from her second LP, which debuted at No. 3 on Top Country Albums (Feb. 18).
As Sam Hunt‘s “Body Like a Back Road” leads Hot Country Songs for a sixth frame, it becomes his sixth top 10 on Country Airplay. It grows by 19 percent to 27.1 million in audience, stepping 11-9. In reaching the top tier of Country Airplay in seven just weeks, “Body” easily marks Hunt’s fastest trip to the top 10. It passes his debut single “Leave the Night On,” which needed 15 weeks to enter the bracket before topping the chart dated Nov. 15, 2014.
PARDI TIME: Jon Pardi‘s “Dirt on My Boots” tops Country Airplay for a second week, as it increases 7 percent to 46 million in audience. “Dirt” is Pardi’s second Country Airplay No. 1 and first multiweek leader. His first chart-topper, “Head Over Boots,” led the list dated Aug. 27, 2016. On Hot Country Songs, “Boots” bullets at its No. 2 high for a second week.