Cuban duo Gente de Zona has signed an exclusive deal with Cardenas Marketing Network (CMN) for worldwide booking, Billboard has learned. The deal was negotiated in partnership with Magnus Media, the entertainment company launched by Marc Anthony, which also manages Gente de Zona.
“We are proud to add Gente de Zona to our booking roster as they are continuing an upward trend playing in new venues, countries and continents”, said Henry Cardenas, Cardenas Marketing Network CEO.
CMN has already begun preparations for Gente de Zona’s 2016 tour dates which will take the duo throughout Europe, Latin America, the U.S., and for the first time, the Middle East.
Regarding the partnership, Magnus’ CEO, Michael Vega said: “We are thrilled to have the CMN team aboard as partners as we continue to develop Gente de Zona’s profile throughout the world.”
CMN, based out in Chicago and Miami, produces Latin music concerts in the United States and the rest of the world for Marc Anthony, Juan Luis Guerra, Juan Gabriel, Chayanne, Alejandro Fernández and others.
Since the release of “Bailando” (with Enrique Iglesias) in 2014, and “La Gozadera” with Marc Anthony in 2015, Alexander Delgado and Randy Malcom (Gente de Zona members) have taken Cuba’s sounds and rhythm around the world with their music. The duo is a four-time finalist for the Billboard Latin Music Awards 2016. See the full list here.