Drake adds another lucrative deal to his business portfolio. SiriusXM announced a partnership on Thursday (July 25) between the 6 God with the satellite radio company and Pandora.
The brand new partnership will include a radio station dedicated to Drizzy, music choices curated by the Toronto native, and other collaborations with "creative talent." Content from the alliance is slated to be rolled out later in 2019.
Since Pandora and SiriusXM have teamed up,
The deal marks the biggest artist collaboration for SiriusXM since finalizing its acquisition of Pandora earlier this year. Drizzy had previously inked a partnership with Apple Music back in 2015 for a reported $19 million.
Keep an eye out for products from the partnership coming later this year.