For nearly a decade, Korean acts have become an increasing presence on Billboard‘s World Digital Song Sales chart with this week proving how much muscle two of its leading groups have in America. From less than a dozen total K-pops songs entering the chart in 2010 to BTS and BLACKPINK taking over a majority of this week’s chart is a true celebration of the power K-pop acts — particularly these two — have among world-music genres in America.
On the World Digital Song Sales chart dated April 27, 2019, BTS claim 11 spots on the tally, sending all seven of their new Map of the Soul: Persona to the No. 1-7 spots on the chart. In addition to the new songs, former BTS singles are also on the chart with “MIC Drop” featuring Desiigner (at No. 16), “Idol” featuring Nicki Minaj (No. 17), “Fake Love” (No. 18) and “DNA” (No. 25).
Meanwhile, BLACKPINK occupy six of the spots on this week’s tally. Three songs off their newly released Kill This Love EP remain on the chart for a second week (led by the title track at No. 8), as well three past singles “Ddu-Du Ddu-Du” (at No. 11), BLACKPINK member Jennie’s “Solo” single (No. 20) and “Boombaya” (No. 22).
Altogether, that means BTS and BLACKPINK have taken over 17 of the 25 spots on World Digital Song Sales this week. For comparison, last week’s chart had 16 K-pop songs, but was made up of a mix of artists including BLACKPINK and BTS, but also MAMAMOO, KARD, (G)I-DLE, Stray Kids and EVERGLOW. The previous two weeks in April also had a similar amount of different K-pop acts.
To date, BTS leads in No. 1s on World Digital Songs with 11 chart-toppers since first leading with “Fire” in 2016 and most recently with “Boy With Luv” featuring Halsey. BLACKPINK have earned five to date, also first hitting the chart summit with “Boombaya” in 2016 and last week with “Kill This Love.” Both groups have one member who have hit the top with solo singles after J-Hope’s “Daydream” and Jennie’s “Solo” both hit No. 1 last year.
Altogether, with two new albums just released within a week of each other, this week’s World Digital Song Sales chart shows not only how much BTS and BLACKPINK are leading the K-pop charge in the U.S. market but doing so with results that see growing, sustainable interest in their discographies with lifts for their new and past material.