Banda MS’s “La Casita” proves to be a leader as the song conquers the Regional Mexican Airplay chart (dated March 27), lifting 3-1 in its fourth week on the list. That’s the fastest climb to No. 1 since 2015.
“La Casita” hits No. 1 with a 7% increase in audience impressions, to six million, earned in the week ending March 21, according to MRC Data. The song wraps the fastest climb to the top since Calibre 50’s “Contigo” ascended in four weeks on the chart dated March 21, 2015.
As “La Casita” hits No. 1 on Regional Mexican Airplay, Banda MS claims its 15th No. 1, dating back 2015’s six-week winner “Hermosa Experiencia.”
“’La Casita’ is a great track written by two excellent friends and composers,” Sergio Lizárrga, the band’s MD, tells Billboard. “With this achievement, the band places a new single on first place and with it, it accumulates 15 No. 1 songs. Hitting the top again gives us great satisfaction.”
“La Casita” concurrently gains on the overall Latin Airplay, where the song climbs 14-10 in its third week, marking the fastest rise to the top 10 by a regional Mexican group since La Adictiva Banda San Jose de Mesillas’s “Escondidos” reached the top tier also in its third week in November 2019.
The top 10 jump secures Banda MS its 20th top 10 and enters a four-way tie alongside Banda El Recodo de Cruz Lizarraga, Intocable and Los Tigres del Norte as the regional Mexican band with the second-most top 10s on Latin Airplay, trailing only Calibre 50’s 21 top 10s.
“La Casita,” produced by Sergio Lizárraga and composed by de Omar Tarazón y Edén Muñoz, is the third single from El Trabajo Es La Suerte, the band’s top 20 set on Top Latin Albums and No. 2 peak on Regional Mexican Albums chart (Aug. 20, 2020-dated list).