BLACKPINK is the (fashion) revolution! Ever since the K-pop group’s debut in 2016, the quartet — Jennie, Jisoo, Lisa and Rosé — has thrilled fans with their music, their personalities and, of course, their style.
While BLACKPINK’S commitment to fashion has never wavered, the group’s aesthetic has changed and matured throughout their historic, record-breaking career. When they first burst onto the scene with hits like “Whistle” and “Boombayah,” the girls favored bold, punchy streetwear with bright pops of color and cute schoolgirl-leaning ensembles. (Just look, for example, at Jisoo and Lisa pleated skirts or Rosé’s fishnet tee emblazoned with “Beyond the Kawaii” in the “Boombayah” music video.)
In other appearances, the foursome relied heavily on wearing coordinated outfits in matching colors, the tried-and-true method of many a girl group that came before them — from Destiny’s Child and Fifth Harmony to TWICE and TLC.
However, as BLACKPINK’s music reached new heights, so did their sartorial choices. By the time they graced their first Billboard cover in 2019, Rosé, Lisa, Jennie and Jisoo had leveled up their style, rocking high fashion and developing their own styles as individuals. Their groundbreaking appearance at Coachella that April also showed off their elevated onstage looks, wearing coordinated ensembles of black, white and silver encrusted with jewels, glitter, beading and more.
Cut to 2022 and the girls are known as fashion superstars, whether Jisoo’s sitting front row at the Dior show for Paris Fashion Week or Jennie plastered on billboards around the globe modeling for Calvin Klein. Meanwhile, Lisa’s been profiled in CR Fashion Book as Celine’s first global ambassador under creative director Hedi Slimane and Rosé is the face of both Yves Saint Laurent and Tiffany & Co.
Click through Billboard‘s gallery to experience BLACKPINK’s style evolution over the years.