The subscription VOD platform Crave TV has bid against Netflix for movie titles at the Toronto Film Festival, and nabbed the concert feature The Rolling Stones Ole! Ole! Ole!: A Trip Across Latin America from Eagle Rock Entertainment. CraveTV bought out the Canadian theatrical and all other windows to keep the concert film and travelogue away from Netflix.
Otherwise Netflix had a busy TIFF, having snapped up the worldwide rights to the Justin Timberlake concert film Justin Timberlake + The Tennessee Kids, which debuted earlier in the festival. And Netflix launched in Toronto four documentaries — Rod Blackhurst and Brian McGinn’s Amanda Knox; Werner Herzog and Clive Oppenheimer’s Into the Inferno; Leonardo DiCaprio’s executive produced The Ivory Game, by directors Richard Ladkani and Kief Davidson; and The White Helmets, from director Orlando von Einsiedel.
CraveTV has spent heavily on U.S. TV shows to fend off Netflix in Canada via package deals with HBO, Showtime and the major Hollywood studios.
The deal for The Rolling Stones doc, the first by CraveTV at the Toronto Film Festival, followed director Paul Dugdale’s film having its own world premiere in Toronto on Friday night, with Rolling Stones band members Keith Richards and Ronnie Wood on the red carpet.
As part of the deal, CraveTV also acquired the Stones’ companion concert film, The Rolling Stones Havana Moon, a film based on the mega group’s Havana show, and also directed by Dugdale. Previously CraveTV acquired music specials in post theatrical or pay TV windows. This makes taking all Canadian rights a first.
The SVOD will stream The Rolling Stones Ole Ole Ole: A Trip Across Latin America from Oct. 14, with The Rolling Stones Havana Moon to follow with a Jan. 2017 launch. After their exclusive first-windows on CraveTV, the concert specials will move to parent Bell Media’s pay TV platform, The Movie Network, and then to cable channels like Bravo! and MUCH.
The specials will then air in Canada on the top-rated CTV network.
This article originally appeared in THR.com.