Imagine Dragons have unleashed a haunting but nonetheless magnetizing video for “Natural” today (Aug. 24).
Frontman Dan Reynolds is seen sitting in a house filled with oddities, with the camera alternating between shots of dirty doll heads, a piano that plays itself, maggots and a beautiful, mysterious woman in a bathtub.
Soon, it becomes clear that Reynolds is not only comfortable in the house of horrors, but might even be the owner. As the song’s chorus builds, he’s seen digging a grave, then furiously burying someone (alive) out in the yard. The woman from the bathtub is then pursued outside by a member of Reynolds’ creepy cast of characters — an abnormally tall man — and it seems that the grave being dug is hers.
“Natural” jumped 20 spots on the Billboard Hot 100 this week, and is currently sitting at No. 34 (chart dated Aug. 25).
Watch the cinematic new video for “Natural” below.