With rap newcomer Rod Wave preaching the Ghetto Gospel for much of 2019, the Florida native came through on Tuesday (Jan. 14) to gift fans his first single of 2020 with the inspirational “Thug Motivation.” Rod released a visual to stand alongside the track, which already notched over one million views on YouTube in a day.
Wave narrates his rise while exuding his infectious croon, which only amplifies the clip’s dramatic effect. Various scenes pull back the curtain on Rod’s life on the road, as the grind doesn’t stop in his hot pursuit to fulfill his rap dreams and change his family’s name forever.
The burgeoning 20-year-old is gearing up to head out on his Ghetto Gospel Tour. The North American trek kicks off in Georgia on March 3 and includes stops in New York City, Los Angeles, and his hometown of St. Petersburg, Fla. at Jannus Live. Rod Wave’s “Heart On Ice” is holding steady at No. 59 on the latest Hot 100 chart.
Watch the video below.