Wednesday (July 1) was an eventful day for Rihanna. First, the singer/songwriter claimed bragging rights as the first artist to surpass the Recording Industry Association of America’s (RIAA) 100 million cumulative singles award threshold.
Then later that evening, the singer/songwriter premiered her video for latest single “Bitch Better Have My Money” during an intimate Tidal X event in West Hollywood.
BET Awards: Rihanna Shares Trailer for ‘Bitch Better Have My Money’, Takes On Floyd Mayweather
“Bitch” was initially teased at the 15th annual BET Awards on June 28, with a minute-long clip snippet in which RiRi apparently bundled a classy lady into a trunk and swiped her Pomeranian. She then tipped off her fans with a slew of messages (with eye catching photos) from her social media accounts in the hours leading up to tonight’s premiere.
The seven-minute cinematic clip has now aired exclusively on Tidal and Vevo, and was co-directed by Rihanna and Megaforce. It contains nudity, drug taking, and violence, so consider yourself warned. Check it out below.