1-800-273-8255 is the phone number for the National Suicide Prevention Lifeline, and Logic’s “1-800” track (featuring Alessia Cara and Khalid) was released on April 28. On the day of its release, according to the statistics provided, the Lifeline received the second-highest daily call volume ever at that time — over 4,573 calls.
Logic, Cara and Khalid performed the song together at the MTV Video Music Awards on Aug. 27, which included many suicide attempt survivors — wearing tees with the Lifeline’s number on them — joining the artists on stage.
The following day after that VMAs performance, the Lifeline says, they received 5,041 calls. “Call volume has remained at the higher level initially established on the song’s release date,” the Lifeline’s statistic sheet reads, which Logic tweeted out.
The most important song I’ve ever wrote pic.twitter.com/jqANxuxaCt
— Bobby Tarantino (@Logic301) November 15, 2017
Other statistics highlighted include that Google searches for the Lifeline’s phone number “spiked significantly” on the song’s release date by “more than 100 percent” as well as noting that “several crisis centers report that callers mentioned Logic’s song after its release.”