Kodak Black‘s anthemic “Zeze” has been a staple in the top 10 of the Billboard Hot 100 over the last six weeks. Last Friday (Nov. 23), the Florida native dropped off the clever visual to his latest Offset and Travis Scott-assisted hit, which actually is directed by La Flame himself.
The clip interestingly takes viewers behind-the-scenes through the laboring creative process of how a music video comes together on set. From the onset, an Atlantic Records employee makes a phone call and appoints Father Steve as the in-visual director to bring some order to the chaotic shoot.
Scott makes great use of the green screen throughout, as he delivers his opening assist while underwater. Dollar bills fly across the screen for Kodak’s appearance, which finds him switching scenes between the freezing glaciers and hot lava volcanoes, thanks to some special effects editing. Of course, he had to break out his signature jig that sent the initial studio snippet of the track viral.
Tempers begin to flare when set workers rush Travis to inform him that the video went over budget because of a car that was somehow driven right through one of the building’s walls, giving fans a peek into the many aspects playing a role within their favorite visuals.
Outside of “Zeze,” Kodak Black also announced (Nov. 25) that his upcoming LP Dying to Live would arrive Dec. 14, featuring previously released singles “Take One” and “If I’m Lyin, I’m Flyin.”
Give the “Zeze” video a look below.