Juicy J goes hard for his bands in his new video “Ballin'” featuring Kanye West. The Andrew Hines-directed visual — which made its debut on Tidal on Thursday morning (Sept. 29) — finds the pair standing in a warehouse with a basketball court and, of course, ballers. In one scene, fire shoots from the back of the basket as players throw up shots.
In advance of the video’s premiere, Tidal threw a special viewing party on the rooftop of the Ricardo Montalban Theatre in Los Angeles, Calif. on Monday night (Sept. 26) hosted by influencer Karen Civil with Juicy J and director Hines both in attendance.
“It was a Tuesday morning and this came in, and I was like, ‘Oh my gosh,'” said Hines, who shot the video using a Phantom, a high-speed slow motion camera. His treatment won out other suggestions, and Juicy trusted him enough to not need to know all details before showing up to the shoot.
When asked about his future endeavors, Juicy said that he was working on his own strain of marijuana with a weed company called Green Suicide (which shares the title of his latest Wiz Khalifa and TM88 single) in addition to a potential clothing line and acting roles. The “Bands A Make Her Dance” hitmaker also offered a timeframe for the release of his forthcoming album Rubba Band Business. “The album is supposed to be dropping in January,” he offered.
Watch the video below: