
Despite being married to one of the biggest names in the music industry, Beyonce has always modeled herself as a strong independent woman.
On Tuesday, she took it a step further by posing as cultural icon Rosie the Riveter, who became the face of female empowerment during World War II, when women began taking on factory jobs — many of which were formerly held by men — to support military efforts. The iconic image was first used in 1942 in a song of the same name written by Redd Evans and John Jacob Loeb.
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In the latest rendition, Beyonce posted the photo of herself on her Instagram account with the slogan “We Can Do It!” as she flexed her muscles in a denim shirt, with her long hair secured back in Rosie’s signature head scarf.
The “Run the World (Girls)” singer is currently performing with her rapper husband, Jay Z, and the power couple recently took their On the Road Tour to her hometown of Houston, Texas.
A 17-time Grammy Award winner, Beyonce spoke out about gender equality in January in a contribution to the Shriver Report, in which she proclaimed it was a myth.
“It isn’t a reality yet. Today, women make up half of the U.S. workforce, but the average working woman earns only 77 percent of what the average working man makes,” she wrote on Maria Shriver’s website.
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“But unless women and men both say this is unacceptable, things will not change. Men have to demand that their wives, daughters, mothers, and sisters earn more — commensurate with their qualifications and not their gender. Equality will be achieved when men and women are granted equal pay and equal respect.”
- This article originally appeared in THR.com.