Rappers A$AP Rocky and Young Thug are partnering with vapor pen brand KandyPens, which is also launching an artist partnership program this December. Queens artist Boogz Boogetz also releases his “Bodega” video, the first offering under KandyPens Artist Ambassador Program.
The Santa Barbara-based vaporizer brand — known for its first product, 2014’s SkyCloud — has tapped other rap acts to be brand ambassadors in the past including Florida MC Kodak Black, Chicago rhymer Dreezy and Toronto’s own OB O’Brien, among others.
“We bringin’ the trap to the heart of New York City,” said Boogz in a release of the Nick Jr. On The Beat-produced track. “It’s just representing where I come from. Everything from the lifestyle, where we hang out at, smoke weed and hustle. I was just trying to make a song that anyone from my city could relate to.” The film, directed by Tymoore, was shot in different bodegas across Queens and Brooklyn.
The partnership program with A$AP Rocky, Young Thug and DJ Esco is slated to roll out this Christmas.