6LACK unconventionally shared his upcoming album’s Sept. 14 release date with fans by sending an exclusive group customized postcards featuring East Atlanta Love Letter’s album cover and a specific question about love on the backside. Friday (Sept. 7), the Atlanta crooner officially launches phase two of his Can I Ask You About Love? campaign.
With the 25-year-old kicking his promotion into the next gear, the second phase features a digital call-to-action where 6LACK asks some of his famous friends, including Majid Jordan and Elton John about their definition of love and how they value the ones closest to them.
The FREE 6LACK singer will also be mailing out another 25,000 postcards directly to lucky fans in the coming days to unveil his highly anticipated sophomore album’s track list prior to its release. Adding to the interactive nature of the promotion, fans are invited to record their own confessionals surrounding love and post them to his website for others to view.
Watch the debut series of confessionals in the first Can I Ask You About Love? campaign video below.