Meet pop-star-in-the-making Savannah Outen. Already making huge waves on YouTube (over 600,000 subscribers and 150,000,000 cumulative views), the singer-songwriter is now eyeing a mainstream takeover with her debut original single + video “Boys.”
Poised for success is an understatement: the budding talent has hit the studio with the writer/producer team Emanuel “Eman” Kiriakou and Evan “Kidd” Bogart, the duo behind hits by Beyonce, Rihanna, and Jason Derulo. The first taste, “Boys,” was also produced by Eman along with Jon Redwine, the producer behind Tinashé’s smash “2 On.”
The summer-ready banger is the perfect boy-crazy anthem, and arrives just in time for summer playlists everywhere.
Watch the video below:
Savannah spoke with Billboard to discuss her high-profile debut, what we can expect from her upcoming full-length release, and her craziest fan interaction IRL:
What can you tell us about the origin of “Boys”?
I wrote this song in September after I had walked past this guy on the streets of New York. I never got a name, but I couldn’t stop thinking about him. So thanks to that stranger! I really want “Boys” to be an anthem for everyone who is crazy about boys 😉
You’ve been working with Emanuel “Eman” Kiriakou and Evan “Kidd” Bogart, who are both heavy weights in the industry. Was that daunting for you initially?
Not gonna lie, at first I was a bit nervous just because I had never worked with anyone of that caliber. But we hit it off right away. Working with Eman and Evan has been so amazing & I’m so lucky to have them apart of my team. They’re like family. I’ve learned so much about songwriting and the industry from them. I couldn’t be happier that they’ve let me make the music I want to make.
What is your typical songwriting process?
Every session is different which makes the songwriting process so exciting! Sometimes I’ll have a title, some days it starts with a melody, and then there are times when everyone just vibes and we try and create something cool. I keep a journal but 90 percent of my phone memory is voice memos.
Looking ahead, what are your plans for the next releases?
I have been in the studio writing and recording for the past 8 months. It’s been the most exciting journey! We’re gonna let “Boys” ride for a little and try to get as many ears to hear it as possible! But more singles to come.
Who were your musical inspirations growing up?
Celine Dion was a huge influence growing up. My parents surrounded me with really awesome music too, like Hall & Oates and The Beatles, so they really inspired me as a kid.
Who is on your current playlist?
Oooooh! Well John Mayer is my go-to. But I’m obsessed with the song “Memo” by Years & Years. James Bay and Ryn Weaver are great too.
You have quite an online following and got your start on YouTube — what has been the benefit for you in engaging directly with your fans?
I think being able to have that connection with my supporters is so important. They have really made so many of my dreams come true. I’m so thankful for their support. I hope they love this next chapter!
What is the craziest fan interaction you’ve had IRL? Do you get recognized often by fans?
Hands down the weirdest fan encounter was when I was in the bathroom at the Kids’ Choice Awards. This girl in the stall next to me asked, “Are you Savannah Outen?” and then that followed with a mirror photo… That’s one I will never forget even if I try!