After a nearly four-year absence from our earbuds, FKA Twigs slinked back Wednesday afternoon (April 24) with the mind- and body-bending video for her new single “Cellophane.” The clip begins with the singer walking toward a gold curtain and dropping her matching cape to reveal a skimpy bikini made out of flowery material and sky-high clear stripper heels. After taking her place on a stripper pole, a gentle piano riff floats up as she whisper sings, “Didn’t I do it for ya/ Why don’t I do it for ya/ Why won’t you do it for me?/ When all I do is for you,” while undulating on the pole and crawling on the mirorred floor, moving through acrobatic splits and spins.
“I try but I get overwhelmed/ When you’re gone I have no one to tell,” she croons as the top of the pole warps and she climbs into the brightly-lit heavens to face a metallic flying winged creature whose face splits open to reveal a visage similar to hers. She promptly shoves her heel into its mouth, causing both to tumble balletically to earth through an atomosphere of gauzy scarves while the music picks up the pace and an insistent beat joins the glitchy piano refrain.
The clip ends with Twigs splayed out in a mud pit with masked creatures crawling up to cover her in red clay, with Twigs breathlessly singing, “They’re waiting, and hoping I’m not enough,” as she gives one final, haunting stare into the camera.
In a statement about the song and video, she wrote, “When I wrote cellophane over a year ago a visual narrative came to me immediately, I knew I had to learn how to pole-dance to bring it to life, and so that’s what I did.” She thanked artist/director Andrew Thomas Huang for helping her to bring her vision to life.
when I wrote cellophane over a year ago a visual narrative came to me immediately, I knew I had to learn how to pole-dance to bring it to life, and so that’s what I did. thank you @Andrew_T_Huang, for elevating my vision beyond words. you are a visionary.
— FKA twigs (@FKAtwigs) April 24, 2019
The avant-pop singer teased her new music earlier this week, tweeting, “Throughout my life I’ve practiced my way to being the best I could be, it didn’t work this time. I had to tear down every process I’d ever relied on. go deeper. rebuild. start again.” The song is Twigs’ first new release since her 2016 one-off single “Good to Love”; she hasn’t released a new album or EP since 2015’s M3LL155X. The singer released the fourth issue of her digital magazine AVANTgarden in November, which featured pictures of A$AP Rocky, among others. Last May, the singer/dancer revealed that she had had surgery to remove six fibroid tumors from her uterus, after suffering through what she described as “excruciating” pain.
“Cellophane” was written and produced by Twigs, Jeff Kleinman and Michael Uzowuru and is the first glimpse of the the singer’s upcoming, as-yet-untitled follow up to her 2014 debut album, LP1.
Watch “Cellophane” below.
FKA Twigs recently announced a string of shows and festival dates around the world this summer, including two sold-out headling gigs at New York’s Park Avenue Armory as part of Red Bull Music Festival, her first shows in the city since 2015. Click here to see her live dates.