Rob Sheridan for 42 Entertainment
Heads up, ladies: Zedd is now on Tinder.
But Selena Gomez‘s ex is not using the dating app to find his next girlfriend (yet?). Instead, he’s taking a page from Hilary Duff and others’ playbook and using it to promote his music.
Zedd Calls Tabloid Rumors ‘A Distraction,’ Talks Recording with Selena Gomez
As reported by Magnetic Mag, when you swipe right, you can hear his new album True Colors and be entered to win Zedd swag. This is similar to a promotion campaign The Mindy Project tried out.
Honestly, even matching with Promotion for Zedd is way better than 99 percent of encounters on the app.