Vivendi-owned global ticketer See Tickets has acquired Swiss ticketing company StarTicket. StarTicket sells roughly 5 million tickets per year in Switzerland and was sold by TX Group.
“I am delighted to welcome Starticket and its experienced management team into our group,” said See Tickets global CEO Rob Wilmshurst in a release. “We have long admired Starticket as a stand out independent ticketing company in Switzerland and I know that together we will be able to further develop the quality and range of services to our clients and customers in the country.”
With the acquisition, See Tickets now sells close to 30 million tickets annually, serves around 10,000 show and event promoters with an active presence in 9 European countries and in the United States, according to the company.
“With this acquisition by See Tickets, Starticket will become part of a leading international ticketing service provider that uses cutting-edge technology and has a huge network with numerous partnerships,” said TX Group’s head of technology and ventures Samuel Hügli. “This will strengthen Starticket in international competition and allow See Tickets to benefit from Starticket’s many years of experience in the Swiss market.”
The acquisition will see See Tickets expand into another major European market, further developing its already very large footprint and its French and German operations.