Those feeling pangs of nostalgia thanks to the 20th anniversary of The Notorious B.I.G.‘s seminal Ready to Die can find comfort — literally — in the brand Undrcrwn.
The men’s streetwear label, which counts Jay Z and Rihanna as fans — in September debuted a pillow called Bedstuy, an homage to Biggie’s stomping grounds ($40; undrcrwn.com). The pillow’s fabric echoes the patterns of Australian knitwear brand Coogi, once the uniform of rappers like B.I.G. and comedian Bill Cosby circa The Cosby Show. (The brand faded from popularity in the early 2000s but recently relaunched.)
Undrcrwn has featured Coogi-like designs on its clothing and footwear before, but this pillow represents its first foray into home goods — so your couch can be the illest.