Seminal U.K. shoegazer act My Bloody Valentine is considering an offer to reunite and co-headline the 2008 Coachella Valley Music & Arts Festival. A tour would follow later in the year, according to a report on the Daily Swarm.
Best known for its profoundly influential 1991 album “Loveless,” the Kevin Shields-led group has been inactive since 1995, although in recent years there have been occasional reports that it was working on a new album and a boxed set featuring unreleased material.
Coachella booker Paul Tollett politely declined comment on the report, but an MBV appearance would fit the festival’s profile for luring long-dormant groups like Rage Against The Machine, Daft Punk and the Jesus & Mary Chain back onto the live stage.
It is understood that Tollett has been pursuing My Bloody Valentine to play at Coachella for several years; the rumors were loudest in the run-up to the 2006 edition of the event, which was headlined by Tool and Depeche Mode.
Coachella’s ability to jumpstart a single act’s career was proven with the recent success of Daft Punk’s North American tour. The French techno group played its first show in nine years at the 2006 edition of Coachella and drew overwhelmingly rave reviews. “That is a lesson for a band — if you can build yourself to where your show is so great that people are calling everyone around the world saying you got to check that out,” Tollett told Billboard.com last week.
Since MBV’s split, Shields has done occasional sideman and remixing work for acts like Dinosaur Jr. and Primal Scream. He has also contributed music to the soundtracks for “Lost in Translation” and “Marie Antoinette.” Earlier this year, he told Magnet, “We are 100% going to make another My Bloody Valentine record unless we die or something,”
According to the Daily Swarm, a new My Bloody Valentine MySpace page and official Web site recently launched, but Shields’ manager, Vinita Joshi, told the site “there are no confirmed [My Bloody Valentine] shows at all” at this time.