The Ford Front Row series is bringing fans closer to their favorite artists, and at the fourth and final event that connection will be even more emotional and intentional. Taking place at Brooklyn Steel on October 15 in NYC, it will be headlined by “Fight Song” pop star Rachel Platten who’s set to wow the crowd with her life-affirming power pop. Beyond the show, Platten is teaming up with Ford and its Warriors in Pink program to support the “More Good Days” campaign, giving a deeper meaning and purpose to her performance and the audience.
Ford has been helping, supporting and inspiring those in the fight against breast cancer for over 23 years, and has dedicated over $133 million to the cause. Ford Warriors in Pink provides tips, tools and resources to breast cancer patients, survivors and co-survivors to give them more good days. Services offered in hopes of giving more good days include free subscriptions to the meditation app Headspace, free meal deliveries via Green Chef, free access to organizational tools such as MealTrain Plus, free online Yoga classes and so much more. Additionally, during the “More Good Days Tour,” in Denver, Miami, Seattle, Chicago, Atlanta and New York, Ford Warriors in Pink is hosting empowering events for survivors and patients. New York events are happening now through the end of October. For information about Ford Warriors in Pink, check out fordcares.com.
In the meantime, here’s a brand new video of Platten in action helping to give “More Good Days.” Platten and her good friend Natalie Simpson — who underwent prophylactic mastectomy surgery herself as a preventive measure after testing positive for the BRCA gene, spent an afternoon with Warriors in Pink volunteers and survivors creating care packages for current patients. Their experience can be seen in the video above…
Click the link below to find helpful tips, tools and resources, learn more about “More Good Days” or shop Warriors in Pink wear and gear.