Who cut the Mustard? T.I. is back in the spotlight and on the Billboard Hot 100 with “No Mediocre,” featuring white-hot protege Iggy Azalea and producer du jour DJ Mustard. While the song’s A&R bonafides seem like a no-brainer, they’re actually quite strategic. The song came together as a behind-the-scenes truce between T.I. and Mustard, who was considering a lawsuit against Azalea and her producers The Invisible Men for allegedly ripping off his 2012 Tyga track “Rack City” on the hit song “Fancy.” Nothing kills a beef like a fresh hit, apparently. DJ Mustard has produced more than a half-dozen Hot 100 charters this year bearing his distinct “ratchet” sound, including Trey Songz’ “Na Na,” Tinashe’s “2 On” and Ty Dolla $ign’s “Or Nah.”
Shhhh…
• Which superstar songwriter is persona non grata to Pharrell Williams after telling the “Blurred Lines” hitmaker that his sound was “over”?
• What major entertainment journalist has gone all-in on artist management? Expect an announcement from down South soon.
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