With BMG marking its 10th anniversary this year, CEO Hartwig Masuch will give a keynote address at the 2018 MIDEM music conference, which takes place in Cannes June 5-8.
Launched in 2008 as BMG Rights Management, the company in recent years has expanded its recorded-music business to match its status as the world’s fourth-largest publisher. Masuch is expected to speak about the challenges facing the music industry, the philosophy that guides BMG and what’s required to build a global music company in the streaming age.
MIDEM, in its 52nd year, is expected to draw over 4,000 participants from some 85 countries, based on its 2017 attendance.
This article originally appeared in the May 19 issue of Billboard.