Hip-hop artists like B.G., Bun B, Lil Boosie and Scarface will be featured in a series of online games courtesy of a partnership between Asylum Records and online video quiz game company PopJax.
The customized games will feature video and trivia questions and will be available on Asylumrecords.com, PopJax.com and MySpace Music.
“PopJax gives us a new way to use all this great video that’s available online and package it for all of our fans. Asylum is keen on deploying new technology to deliver a rich content experience for both the fans and our artist partners,” said Todd Moscowitz, president Asylum Records.
PopJax launched in March 2008 and is located in San Francisco.