Internet radio network Live365 has entered a strategic partnership with Radio & Records, an information provider for the radio and music industries. The latter has launched the Live365-powered “Going For Adds Radio” (GFA) a network of six Internet radio stations aimed at exposing programmers and radio-industry executives to new music.
Live365 is providing tools and streaming services for GFA, which is available through Radio & Records’ “Going For Adds” weekly e-mail service — sent to over 2,000 radio industry executives — and at the Radio & Records marketing partnership with music technology firm Broadjam Inc., through which each entity will market the other’s services to its respective users.
