Here’s what you need to know about pop’s most recognizable accessory of the year.
Who makes it?
Gladys Tamez, a Los Angeles-based milliner and a friend of Lady Gaga’s, has been designing hats for her for more than two years. Madonna, Johnny Depp and Sia have all worn her handmade chapeaus.
When did Lady Gaga start wearing it?
The pop singer began sporting Tamez’s hats when she started writing Joanne in 2015. Since then, she has worn variations of the pastel pink model that appears on the Joanne album cover, at her Bud Light Dive Bar Tour and on Saturday Night Live.
How much is it?
A limited-edition “Joanne” hat, with felt velour and a snakeskin band, is $680, although Tamez’s designs can run as high as $1,375. Want to start a collection? Tamez also sells hats named after Cher ($495) and Bianca Jagger ($680), among others.
This article originally appeared in the Dec. 17 issue of Billboard.
