After parting ways with her longtime entertainment company last year in a highly-publicized dispute, K-pop diva HyunA returns Tuesday (Nov. 5) with her new single “Flower Shower” under the auspices of P Nation, a new company headed by Psy.
On the all-around inspiring song, HyunA uses the moombahton-laden beat as a celebration of her optimism and ambition, using the metaphor of a blooming flower to represent herself. “Even if I wither, I want to bloom brightly/ Paint the sky with my vivid colors,” she sings.
During a press conference in Seoul, the star reportedly said that the song was about how “flowers are beautiful and showy but I’m aware they all end up withering in the end. In the summer they blossom but they also need rest in the winter. Requiring love and attention yet too much of them could be deadly, I thought flowers and I are similar.”
“Flower Shower,” HyunA’s first new single since 2017’s “Lip & Hip,” was released through a music video that sees the 27-year-old strut and dance, looking both like a modern-day Southern belle and Hollywood icon of yesteryear, through a vibrant wonderland backed by a team of dancers.
The song arrived at the same time as the release of “Money” by singer Dawn, formerly known as E’Dawn of boy band Pentagon. He and HyunA both departed South Korean label Cube Entertainment last year after going public with their relationship despite the company’s denials and the K-pop industry’s conventions. The pair signed with P Nation in January.