Above is a detailed infographic on Grammy night’s rise and fall, which you can see in high-resolution right here. You can find all of our 2014 Grammy coverage right here.
BY THE NUMBERS…
1% — The TV audience was up 1%, the Grammys’ second-best showing in 21 years.
8.2% — 13.8 million tweets were sent about the Grammys in the United States, an 8.2% increase over last year.
147% — Kacey Musgraves’ “Same Trailer Different Park” rises 81-28 on the Billboard 200, up 147%, with 10,000 sold.
635% — Streams of “Another Star,” which Daft Punk performed with Stevie Wonder, increased by 635% on Spotify—more than any other song performed at the Grammys.
3,280% — Taylor Swift’s “All Too Well” garners a 3,280% increase, jumping from less than 1,000 downloads to 18,000.
GRAMMY NOMINEES & PERFORMERS WITH THE BIGGEST SPIKES ON SPOTIFY
(increases in streamed tracks from Sunday to Monday)
GET THIS WEEK’S ISSUE HERE OR SUBSCRIBE TO BILLBOARD HERE- Daft Punk: up 205%
- Paul McCartney: up 126%
- Kendrick Lamar: up 99%
- Taylor Swift: up 67%
- Macklemore & Ryan Lewis: up 65%
TIVO’S TOP MOMENTS
Three of the top five most-rewatched came in the first hour
- 9:19 p.m. — P!nk performs in acrobatic fashion (she’s even dressed like an Olympic gymnast) while singing “Try.”
- 8:44 p.m. — Chicago is joined by Robin Thicke to perform a medley of the band’s top hits.
- 8:33 p.m. — Katy Perry performs an eerie version of “Dark Horse” with Juicy J.
- 10:25 p.m. — Daft Punk, Pharrell and Nile Rogers perform “Get Lucky” with Stevie Wonder.
- 8:16 p.m. — Lorde sings her Grammy-winning song “Royals.”
MOST TIVO’D ADS
- 9:54 p.m. — Pepsi’s pre-Super Bowl Halftime Show spot
- 9:39 p.m. — Disney’s “Maleficent” movie
- 9:29 p.m. — MasterCard’s second Justin Timberlake fan spot
- 8:54 p.m. — Target’s Timberlake album spot with fans
- 11:03 p.m. — Target’s Janelle Monáe album spot
TV ratings compiled and supplied by Nielsen. Twitter data courtesy of Nielsen Social Guide. Sales according to Nielsen SoundScan. All times are EST.