Christina Glorioso has been named to the newly created position of VP of sales and marketing partnerships for program enterprises at MTV Networks Music & Logo Group. She reports to Jeff Yapp, executive VP of the group, and will be based in New York.
In this new role, Glorioso will focus on maximizing opportunities for the various projects developed under the program enterprises group, including virtual worlds, “Rock Band” and other videogames. She will also collaborate with other MTV teams to develop new sponsorship models.
Prior to her new role, Glorioso was VP at MTVN Brand Solutions (formerly Viacom Plus). She has also worked in corporate marketing sales at Clear Channel Entertainment (now Live Nation) and SFX Sports.