As expected, Geffen co-president Jordan Schur has formed Suretone Records, a joint venture with Interscope Records. In doing so, Schur leaves Geffen Records, where he was president for more than six years. The move returns Schur to his label-ownership days when he ran Flip Records, home of Limp Bizkit, Cold and Staind.
Suretone, which will have its own A&R staff and will be housed at Interscope and will sign a number of artists on its own, but will also oversee a number of Geffen acts, whose releases will come out on Suretone/Geffen. Among such acts are the Cure, Weezer, Rooney, New Found Glory and Blink-182 Tom DeLonge’s band Angels and Airwaves. New signings include the Pink Spiders, Headway and Eastern Conference Champions.
Schur’s departure from Geffen is expected to be followed by the long-expected announcement that A&M president Ron Fair will expand his duties to take over Geffen as well.
Schur’s co-president Polly Anthony is in negotiations with parent Interscope to stay with the company.