Mobile entertainment company Thumbplay and Billboard have partnered to offer Billboard.com visitors direct access to Thumbplay’s catalog. Links to mobile music previews and downloads will be available on all Billboard.com chart and artist pages through the deal.
“Thumbplay is thrilled to be a part of this partnership,” Thumbplay founder and CEO Are Traasdahl said.
Billboard Publisher Howard Appelbaum added, “As the authoritative source for music fans, it’s our goal to provide our readers with the deepest possible connection to their music. As of today, with Thumbplay’s extensive library and exceptional service, Billboard.com will deliver the instant gratification fans demand.”
Thumbplay’s extensive and ever-growing catalog – which features music, videos, games and more – is accessible on more than 2,000 mobile phones among every major carrier in the U.S.